Family Owned Company : Christmas is all about family, and so is The Holiday Aisle®. As the Oldest Name for Christmas Trees in America, Pule is a 4th generation family-owned manufacturer and distributor of high quality, hand-crafted artificial Christmas trees and home decor. With a long and rich history dedicated to producing beautifully designed artificial Christmas trees and home decor items, the Pule family and its dedicated team of employees continues to deliver exceptional products of the highest quality and craftsmanship. This has enabled us to serve families like yours for more than 65 years and counting.