Arden Hand-Tufted Wool Floral Rug

The collection introduces a fresh take on the collaboration's signature whimsical style. With a fanciful bird here and a twirling vine there, this power-loomed rug collection is low pile and never sheds, bringing joy and delight to even the most heavily trafficked rooms.

I do love this rug and it looks really great in the room, although it sheds even after four years. Janos. Bolton, MA. Sun Jun 28 2026

This handmade area rug features a floral pattern that brings a botanical-inspired look to your space. It's crafted from wool, providing a soft, dense surface that feels comfortable underfoot. The tufted construction adds a layer of cushioning, while the natural fibers offer a textured feel that's designed to withstand daily use. This piece integrates easily with various decor styles, acting as a grounded foundation for your home. It's a simple way to introduce subtle detail without overwhelming the room. Plus, the canvas backing provides added structure and stability across a range of floor types.

I love this rug! The colors are subtle and happy. The rug goes perfectly with the Birch Lane chairs I purchased.. Laurie. Springfield, MO. Wed Apr 29 2026

Add warmth and texture to your home with this hand-tufted wool area rug. Its cozy, soft feel is perfect for sinking your toes into after a long day. The cotton backing ensures it stays in place while being floor heating safe, making it a versatile choice for any room. This indoor rug brings a touch of elegance and comfort to your space. Just remember to pair it with a rug pad (sold separately) for extra grip and cushioning.

This is the second area rug I bought from Birch Lane and I love them both. They are well made. I ordered this one and received it in one day. I was so surprised at how fast it arrived. It is beautiful and is so thick you don’t need an extra pad. It feels like I’m walking on clouds. It makes me want to get more for other areas in the home.. Angela. Pineville, WV. Thu Jan 01 2026

Thoughtfully designed with vintage-inspired motifs and a classic color palette, the Rifle Paper Co. X Loloi Eden collection is feminine yet elegant, bringing a certain warmth to any space. Eden is made especially cozy with our printed construction, cloudpile™, a thick and soft fabrication, marrying the best of affordable printed rugs with the plushness of a pile.

Absolutely love this rug!! It is a very high-quality feel and so, so soft! Considering purchasing it in another color for a second room because I love it so much.. Kristen. Illinois. Wed Mar 04 2026